#8: Sustainable Growth
Diving deep into key metrics like CAC, LT, LTV, Retention, and Churn, complete with benchmarks and indicators of positive and negative trends.
When you start an agency, client delivery is the most important focus for you. How well you deliver the service will determine your agency's growth. Client retention and LT or LTV (lifetime or lifetime value) are key indicators of your agency's success.
The benchmarks are:
